If you are a wedding photographer wondering whether or not you should invest in bridal shows, my advice is to just go for it! Maybe don’t start out by jumping into a huge, regional show, but there are bound to be local venues or coordinators who host smaller shows, and that is a perfect way to start. You don’t have to spend a ton of money—and your booth doesn’t have to have a lot on display! A “look book” is the best thing to show off your work, and maybe a laptop with a slideshow. The most important thing is to be YOU—share your passion, experience, and how you approach a wedding day. Be prepared to be on your feet most of the day—wear comfortable shoes! Bring snacks to keep up your energy! During down times visit with other vendors—those connections can often be the biggest perk of participating in bridal shows! You might meet your next referral source, or better yet, make a new friend.
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